Managing Up
1. Meeting with the Chairman
2. Responding to the Chairman’s requests
3. Providing the Chairman with agreed-upon reports
4. Preparing for Board of Directors’ meetings
5. Making presentations to Board of Directors
Business Planning Läs hela inlägget…
1. Casting corporate vision
2. Defining corporate strategy
3. Reviewing Group and Divisional Strategic Plans
4. Reviewing Group and Divisional Annual Plans
1. What strategies, initiatives and activities will you say no to?
2. What measurements will you not pay attention to?
3. What customers will you not target?
4. What people will you not keep?
5. What competitors will you not follow?
6. What will you remove from your web site?
7. What money will you not spend?
8. What meetings will you decline?
9. What trips will you not make?
10. What slides will you not create?
11. What will you not say?
12. What thoughts will you not entertain?
“The world is an incredibly complex place and everything is changing all the time. You can’t plan your career because you have no idea what’s going to happen in the future. You have no idea what industries you’ll enter, what companies you’ll work for, what roles you’ll have, where you’ll live, or what you will ultimately contribute to the world. You’ll change, industries will change, the world will change, and you can’t possibly predict any of it. Trying to plan your career is an exercise in futility that will only serve to frustrate you, and to blind you to the really significant opportunities that life will throw your way. Career planning = career limiting. The sooner you come to grips with that, the better.”
Marc Andreessen, Pmarca.com
1. Vad är kommunikationsproblemet?
- Hur kan du utveckla din verksamhet med hjälp av kommunikation?
- Vilka problem finns i nuläget?
- Vilka är möjligheterna?
2. Vad är målet och vilken är målgruppen? Läs hela inlägget…
- Vilka vänder du dig till?
- Vad har de för behov, kunskaper och önskemål?
- Vad vill du förändra?
- Vad vill du att målgruppen ska veta, kunna, tycka, känna eller göra efter genomförd kommunikation?
