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evalutate, ideas, questions

24 Questions for Evaluating Ideas

  Publicerad av Emanuel Sidea

Ask about failure
• If you failed completely or partially, what would happen?
• Are the risks and possible losses acceptable? Can they be avoided or reduced?
• If you fail, what can you salvage?
• What are the advantages and disadvantages of starting over?

Ask about success
• What criteria will you use to determine success?
• Who is essential to the outcome?
• What place, location or thing is necessary?
• What action, process, activity or event must occur?
• What can you do to make your idea even better?

Ask about the future
• Will you idea become obsolete because of evolving technologies? When may this occur?
• If your idea is a product or service, what effect will it have on people’s quality of life? Physical or mental health? Safety? Standards of living?
• If the idea catches on suddenly, can you keep up with demand?
• How might changes in these circumstances affect your idea: overseas competition, change of management, cost of materials, availability of materials?

Ask personal questions
• If it were your money, what would you do?
• How strong is your commitment to the project?
• Should you challenge any of your assumptions?
• What do you assume are the givens?
• What facts should you question?
• What are you taking for granted?

Ask about your mission
• Do you know exactly where this idea fits into the big picture?
• Does it promote your mission?
• Have you been looking at this idea from all points of view or just your own?

Ask about timing
• Is the idea timely?
• Is it too early, too much ahead of its time?

Charles Thompson, “What a Great Idea! Key Steps Creative People Take”